AM SERUM
All-in-One Daily Skincare Solution
Developed to protect, restore, and refine, AM Serum is your skincare routine in a bottle - a complete skincare solution for glowing skin.
One powerful antioxidant serum delivers:
- Daily Vitamin C protection
- Advanced hydration
- Barrier repair
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Boosts moisture
- Global environmental protection
Our Hero Ingredients
Encapsulation technology delivers a highly stable form of Vitamin C (Sodium ascorbyl phosphate) to the deeper skin layers, providing maximum potency without irritation.
Ectoin creates a protective shield against environmental stressors like UV light, blue light, pollution, heat, and dryness.
Australian Wild Hibiscus flower extract balances skin cell hydration, replenishing moisture and strengthening the skin barrier with 72 hours of nourishment from a single application.
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Lasts ~2-3 months
- Suitable for all skin types, including acne prone and sensitive skin
- Dermatologically tested
- Strong antioxidant protection
- Strengthens the skin barrier
- Deep hydration
- Defends against environmental damage
- Prevents transepidermal water loss (TEWL)
- Reduces redness and irritation
- Smooths skin texture
- Boosts skin resilience
- Brightens complexion
Apply:
3-4 pumps to a clean face, neck and décolleté. Allow serum to absorb. Follow with a moisturiser* or SPF.
*For oily skin types, simply follow with an SPF.
AQUA/WATER/EAU, GLYCERIN, COCO-CAPRYLATE, SQUALANE, SODIUM ACRYLATES COPOLYMER, ECTOIN, FERULIC ACID, SODIUM ASCORBYL PHOSPHATE, PHYTIC ACID, HIBISCUS SABDARIFFA FLOWER EXTRACT, TOCOPHEROL, PHENOXYETHANOL, LECITHIN, MANNITOL, PHOSPHATIDYLCHOLINE, XANTHAN GUM, ETHYLHEXYLGLYCERIN, ERYTHRITOL, CITRIC ACID, CETYL ALCOHOL, POTASSIUM SORBATE, SODIUM BENZOATE, DECYL GLUCOSIDE, SODIUM CHLORIDE
Q. WHAT MAKES AM SERUM UNIQUE?
A. Unlike most serums that focus on a single benefit, AM Serum is a true multitasker, designed to streamline your routine while delivering high-performance results.
Q. WHEN SHOULD I USE AM SERUM?
A. AM Serum is optimised for daily skin needs. Use in the mornings after cleansing and before moisturiser or SPF.
Q. IS AM SERUM FRAGRANCE FREE?
A. Yes. Because Sekkeizu is dedicated to long-term skin health and barrier protection, all our products are formulated without any fragrance. However, some products may have a scent as a result of ingredient combinations. The AM Serum has been described as having 'medicinal', 'clove' or 'cinnamon' notes, which disappears after the application of your follow-up products.
Q. IS AM SERUM SUITABLE FOR ACNE PRONE SKIN?
A. Yes, the Vitamin C derivative we use in this serum is Sodium Ascorbyl Phosphate (SAP) which has shown to have strong antimicrobial activity on P. acnes and can improve the inflammatory and non-inflammatory lesions of acne vulgaris.
Q. IS AM SERUM SUITABLE FOR ALL SKIN TYPES?
A: Yes, it has been clinically tested by an independent laboratory and deemed safe for all skin types including sensitive skin.
Q. IS AM SERUM SUITABLE FOR VEGANS?
A. Yes
Q. ARE YOUR PRODUCTS CRUELTY FREE?
A. Yes
Q. WHERE ARE YOUR PRODUCTS MADE?
A: Our products are proudly developed and manufactured in the United Kingdom.